Thursday, August 29, 2013

Here's a much better ad for insurance than those ubiquitous, relentless and crummy Berkshire-
Hathaway GEICO spots

See John Lewis' ad here.
Via copyranter, who opined:
"...this spot for John Lewis home insurance actually, you know, SELLS INSURANCE.
     Because frankly, this whole “let’s get ha-ha about insurance” ad movement (I’m looking at you, AllState “Mayhem”) that Geico helped jumpstart is just getting so fucking tiresome."
     AKSARBENT thinks copyranter is wrong about Allstate, right about GEICO, the ATM for Omaha billionaire Warren Buffett's gargantuan holding company, Berkshire-Hathaway.
     How pathetic that GEICO, one of the largest insurance companies in the world, was totally outclassed by an ad for the insurance subsidiary of a British department store.

No comments:

Post a Comment