Saturday, October 11, 2014

Pepsi's epic, wildly exuberant 60s TV ads

Ah, the days of 60-second commercials! The campaign tag line, "Pepsi pours it on," was suggested by focus group research that revealed to the soft drink company that the more its product was chilled, the more consumers preferred it to Coke. Britney Spears starred in an anthology ad which revisted this jingle, but why not watch the original?

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